28, November: London, England – An 8ft tall Christmas tree made entirely from over 9,500 delicious Snowball Dough Balls, is proudly displayed at PizzaExpress in London’s St Bride Street today. The impressive construction has been built to mark the launch of the restaurant brand’s ‘Free Snowball Dough Ball Day’ (Tuesday 29^th November), which sees fans receive a free portion of the treat in any restaurant around the UK with  magic words ‘Free Snowball Dough Balls please’. This year, the day is being run in partnership with the brand’s charity partner Macmillan Cancer Support.”

(Photo credit: Anthony Upton/PA Wire)